Part of the

Dr. Charles R. Drew The Father of Blood Banking

🕊️ In Memoriam · June 3, 1904 – April 1, 1950

Surgeon. Scientist. Teacher. Red Cross pioneer. Watch the film, learn his story, play the games — and earn 300 LEARN It Coins honoring the man whose work still saves lives every day.

Illustrated portrait of Dr. Charles R. Drew
Coach Lucy
👋 Welcome · Start here

Hi, I'm Coach Lucy. Welcome to the Iconic Excellence Challenge!

Dr. Charles R. Drew figured out how to store blood safely and get it to the people who need it. The Red Cross blood program he launched in 1941 still saves lives every single day, including for people living with sickle cell.

This challenge is part of our Reality Health Games series. You'll watch the film, learn his story, play three games, sing along to a song written in his honor, and earn coins every step of the way. Go at your own pace. I'll be right here with you.

— Coach Lucy

First time here? Here's how it works

Four parts, done in any order. Every step is a square on your bingo card.

1 · Learn It🎬Watch & learn

Take a quick Pre-Check, watch the Red Cross film Iconic Excellence, flip 10 facts, and see why his work matters for sickle cell today.

2 · Play It🎮Play the games

Put his life in order, spot the myths, match the moments, and fill in the lyrics to It's in the Blood.

3 · Prove It🏅Show what you learned

Take the Post-Check. Score 8 out of 10 and see how much you've grown since the Pre-Check.

4 · Live & Share It🩸Carry it forward

Take the Drew Pledge to give blood, and add your voice to the Impact & Legacy Wall.

300LEARN It Coins
+50LIVE It Coins
+25SHARE It Coins
🏅BadgeIconic Excellence
🧭Use the journey menuOn a computer it's on the left. On your phone it's the strip across the top. Tap any step to jump there.
💾Your progress savesCome back any time and pick up where you left off. Sign in and your coins count toward your dashboard.
📱Made for your phoneEverything works on mobile and inside the app. Use Back and Next at the bottom to move step by step.
🎥Were you at The Loft?The Tucson screening recaps, quotes and speakers are in the Post-Event stop.
🤝 Inspired by & dedicated to our partners
American Red Cross
Southern Arizona
Sickle Cell Foundation of Arizona
Arizona Achievers Foundation

This Reality Health Games Challenge is inspired by and dedicated to our passionate partners — the American Red Cross Southern Arizona, the Sickle Cell Foundation of Arizona, and the Arizona Achievers Foundation. Dr. Drew's is a story that needs to be known, and we are honored to include this legacy trailblazer as part of our challenge series.

A word from your coaches

Coach Lucy
Coach LucyDr. Drew was an athlete before he was a surgeon — and he trained like one his whole life. That's what a Force for Health looks like: you learn it, you live it, and then you pass it on. This challenge is our way of passing his story on to you.
Dr. Rob
Dr. RobEvery time a trauma team hangs a unit of blood or plasma, it rests on systems Dr. Drew helped build: how blood is collected, processed, stored, and moved safely to where it's needed. As a physician, I don't think of him as history. I think of him every shift.
Learn It · Before You Watch

Pre-Knowledge Check

Ten quick questions — no pressure, no wrong way to do it. It shows you what you already know, so you can see how much you've grown when you take the Post-Check at the end.

🪙 +10 LEARN It · just for trying

Learn It · The Film

Watch Iconic Excellence

The American Red Cross documentary, made with Dr. Drew's family, the NAACP, and Omega Psi Phi, marking 85 years since he became the first medical director of the Red Cross Blood Program.

🪙 +100 LEARN It · watch to the end

0% watched

Watch the whole film to earn your coins. Change the speed any time — skipping ahead isn't counted. Your place is saved on this device.

🎬 Listen for these moments

They're all in the Knowledge Check and the games.

  • Banked Blood — his Columbia research
  • Blood for Britain — plasma for WWII wounded
  • 1941 — first Red Cross Blood Program medical director
  • The bloodmobile — taking donation to the donor
  • One blood — why he opposed separating blood by race
  • Howard University — the surgeons he trained
  • Setting the record straight — two questions the film answers

Featuring his daughters and grandchildren, NAACP President and CEO Derrick Johnson, and Red Cross medical officer Dr. Yvette Miller. Narrated by DeMarco Morgan.

Learn It · Facts

10 Facts Everyone Should Know

Tap each card to flip it. Flip all ten to earn your coins.

🪙 +30 LEARN It · 0/10 flipped

Learn It · Sickle Cell

Why His Legacy Matters for Sickle Cell Today

The documentary premiered during Sickle Cell Awareness Month — and that timing is no accident.

🪙 +10 LEARN It

~100,000

Americans live with sickle cell disease — most of them Black or African American.

Many

people with sickle cell depend on regular blood transfusions as part of their care.

~3×

Black donors are nearly three times more likely than donors of other races or ethnicities to provide the blood most commonly needed by sickle cell patients.

~40%

of the nation's blood supply comes from the American Red Cross — the program Dr. Drew helped launch in 1941.

Dr. Rob
🩺 Dr. Rob

For someone with sickle cell, the closest possible blood match matters — and a close match most often comes from a donor with a similar background. Dr. Drew proved blood has no color line. Today, a diverse donor community is how we honor that truth.

Play It · Reality Health Games

Play the Legacy

Three games, 25 LEARN It Coins each.

🗓️ Timeline of a Legacy 🪙 +25

Tap the moments of Dr. Drew's life in the order they happened, earliest first.

🔍 Myth or Fact? 🪙 +25 · 8/10 to win

Some stories about Dr. Drew are true. Some are powerful — but wrong. Can you tell the difference?

🧩 Match the Moment 🪙 +25

Flip two cards at a time. Match each term to what it means in Dr. Drew's story.

Listen · The Music

It's in the Blood · Honoring Dr. Drew

An original Force for Health song. Dr. Drew's home was filled with music — so it's fitting that his story is one you can sing.

🪙 +25 LEARN It · Lyric Link

🎵 Lyric Link Challenge

Fill in the missing word in each line from the song. Every blank is a fact about Dr. Drew.

📜 Full lyrics · It's in the Blood
Now Playing
It's in the Blood · Honoring Dr. Drew
    🎧 Open the full Listening Lab · Game Mode, favorites & shuffle
    Prove It · Show What You Learned

    Post-Knowledge Check

    The same ten questions as your Pre-Check. Score 8 or better to earn your coins — and see how far you've come. Retake as often as you like.

    🪙 +50 LEARN It · 8/10 to pass

    Live It · Carry It Forward

    Take the Drew Pledge

    "The work isn't history if somebody still needs blood." Pick at least one way you'll carry Dr. Drew's work forward this season.

    🩸 LIVE It · Take the Drew Pledge 🪙 +50 LIVE It

    Pick at least one way you'll carry his work forward this season.

    📍 Find a blood drive
    Share It · Community Voices

    Impact & Legacy Wall

    Answer a question in your own words. Your reflection joins the wall, alongside everyone learning, giving and carrying Dr. Drew's story forward.

    💬 SHARE It · Add to the Legacy Wall 🪙 +25 SHARE It

    Pick a question and answer in your own words. Your reflection joins the Impact & Legacy Wall below, and it may inspire our third song, Voices from the Loft.

    Please don't include private health details. Reflections appear on the public wall after a quick review.

    Community Voices

    Impact & Legacy Wall

    What people are learning, giving, and carrying forward from Dr. Drew's story.

    0🩸 pledges to give
    0💬 reflections shared
    Be the first to add your voice. Share a reflection ↑
    Post-Event · Southern Arizona

    The Tucson Screening, Relived

    On September 29 the American Red Cross Southern Arizona, the Sickle Cell Foundation of Arizona and the Arizona Achievers Foundation filled The Loft Cinema to screen the film and talk about what comes next. Every moment is here.

    Heard at The Loft

    Three voices from the night. Tap a name to hear the rest.

    “Dr. Drew didn't leave a trail. He left a highway.”
    Moses Akpan · Sickle Cell Foundation of Arizona
    “We have to build the supply before the emergency happens.”
    Crystal Jackson · American Red Cross
    “Our movement goes at the pace of trust, and that's where we're at today.”
    Courtney Slanacker · American Red Cross Southern Arizona

    About the screening

    Dr. Charles Drew Movie Screening flyer — Tuesday, September 29, 4:30–6:30 PM at The Loft Cinema, Tucson, with featured speaker Dr. Yvette Miller

    Dr. Charles Drew Movie Screening

    • 📅 Tuesday, September 29, 2026 · 4:30–6:30 PM
    • 📍 The Loft Cinema · 3233 E. Speedway Blvd., Tucson, Arizona
    • 🎤 Featured speaker Dr. Yvette Miller, a nationally recognized leader in transfusion medicine and public health
    • 🗣️ Film screening · reception · community voices in honor of Sickle Cell Awareness Month
    American Red Cross Southern Arizona Sickle Cell Foundation of Arizona Arizona Achievers Foundation
    Rewards

    My Iconic Excellence Bingo Card

    Nine squares. 300 LEARN It Coins. Fill a row for a BINGO — fill the whole card for the Iconic Excellence Badge.

    0 of 300 LEARN It Coins · 0 of 9 steps
    LEARN It Coin0 LEARN It LIVE It Coin0 LIVE It SHARE It Coin0 SHARE It
    Hi, I'm Coach Lucy! Every step you finish lights up a square. Tap any square to jump straight to it. Fill a row for a BINGO — fill the card for the badge!
    Coach Lucy waving
    LEARN ITLIVE ITSHARE IT

    Tap a square to open it · Your progress saves on this device

    His legacy is in the blood.

    Every donor, every teacher, every life we reach carries Dr. Drew's work forward. Learn it. Live it. Share it.

    Sources: American Red Cross & NAACP documentary announcement · 85 Years Later: Dr. Drew's Standards Still Guide the Red Cross · Red Cross Blood Services on Dr. Drew · Documentary premiere & sickle cell donor data. Portrait illustration from Iconic Excellence promotional art, American Red Cross.
    ⭐