Meet Carl — the auto-narrative layer that turns numbers into stories.
Modeled on the Fresh Brewed Media pattern, Carl ingests PHIT™ signals, CDC PLACES, HRSA, FCC BDC, Census ACS, USDA, and CDC WONDER data and emits hyperlocal, county-level daily dose headlines tailored to each Chamber, Director, and member feed.
- Hyperlocal — county- and zone-level relevance, never generic
- Auto-headlines — pull-quotes, decks, leads ready for the Magazine Engine
- Lives inside the Campaign Builder Power Tool
- Feeds the Publishing Engine, Mission Control, and Chamber Magazines
Every tool in the Omni-Media Publishing suite
Click any card for Coach Lucy's deeper take. Cards marked Prototype open the live tool.
The Force for Health Daily Dose
Powered by PHIT Systems and auto-narrated by Carl. One template, five Chamber of Health markets, completely different hyperlocal county-level daily headlines every morning.
The Publishing Engine
Aka the Personalized Artifact Engine. Walks members through structured intake, auto-generates a print-ready first draft, and gives inline editing tools to polish it.
Intake Wizard
The 6-step guided flow that pre-fills a member's first draft from their Profile, Onboarding Force Field, and Bingo progress before they answer a single question.
Personalized Collection Challenge
4×4 Bingo card where every tile produces content for the member's Collection. Center tile is "Publish." Earns the Personal Publisher Badge.
Auto-Flow Engine
Browser-rendered HTML + print CSS (@page, bleed boxes, CMYK colors) → Vercel headless Chrome → print-ready PDF/X-4 with crop marks. 60–180 second render time.
Editor Surface & Digital Flipbook
Inline page editor with image swap, drag-to-reorder, recipe swap, and snap-to-grid. Pairs with a lightweight page-turn flipbook viewer for digital previews.
Personal Theme Song
AI-composed song based on each member's goal, why, and STEAM Team. 30-second ringtone, 60-second social edit, and 2–3 minute full track. Suno or Udio API.
Personalized Store
Tees, hoodies, tumblers, mugs, posters, totes, stickers — auto-designed from each member's cover art, one-word why, and pledge. Printful/Printify + Stripe.
Content Creator Mission Control
Top-level publishing dashboard. Pipeline Kanban, Issue Calendar, Analytics (QR scans · digital views · reader coins), Asset Library, and Reviewer Inbox.
FFH Composer (v3)
Dr. Rob's content-composition tool from the Ecosystem Toolkit. Sibling input source for the Publishing Engine — pairs with the Composer Glossary.
Canva Bridge
Export a publication to Canva via the Connect API for manual fine-tuning, then re-import to the print queue. Imports Legacy Book Baker + Healthy Mom Baby Book templates.
Campaign Builder Power Tool
The home of Carl. Turns PHIT™ signals into county-level headlines, alerts, and campaign content scheduled across the Network's omni-media channels.
Three product lines, one shared engine
Same intake. Same templates. Same auto-flow renderer. The product line determines the template pack, the content source, and the physical output.
Personal Publications
- My Healthy Magazine — 32+4, saddle stitch (Academy starter)
- Goal Book — 48+4, perfect bound
- Healthy Mom Baby Book — 48+4, perfect bound
- Legacy Book — 64+4, hardcover (premium, course-bound)
Course-Bound Collections
- Intake = course completion
- Badges and coins populate the printed pages
- Amy Adams Legacy Book Builder generalizes here
- Every major FFH course can ship a Collection variant
Chamber Community Magazines
- 64+4 print + digital, one per Chamber Director
- Pulled from Local Advisory Council + STEAM Teams
- Every page QR-linked back to the Academy
- Sponsor-branded swag kits printed in parallel
Three print tiers, one unified queue
Each tier has its own consent flow, reviewer, economics, and vendor — all flowing through the same Mission Control queue.
Tier 1 · Individual On-Demand
Print-on-demand via Blurb or MagCloud (books) and Printful or Printify (swag). Self-consent flow. Coins can offset cost.
Tier 2 · Group Leader
Volume-discounted POD. Per-member consent. FERPA Data Sharing Agreement. Group Leader is reviewer of record.
Tier 3 · Community Leader
Local commercial print run. Sponsor-subsidized. Per-asset consent ledger. Director signs off as Editor in Chief.
Six phases from prototype to omni-media platform
Phase 1 is in-flight. Phases 2–6 are sequenced for the next 6–9 months.