Meet Carl — the auto-narrative layer that turns numbers into stories.
Modeled on the Fresh Brewed Media pattern, Carl ingests PHIT™ signals, CDC PLACES, HRSA, FCC BDC, Census ACS, USDA, and CDC WONDER data and emits hyperlocal, county-level daily dose headlines tailored to each Chamber, Director, and member feed.
- Hyperlocal — county- and zone-level relevance, never generic
- Auto-headlines — pull-quotes, decks, leads ready for the Magazine Engine
- Lives inside the Campaign Builder Power Tool
- Feeds the Publishing Engine, Mission Control, and Chamber Magazines
Every tool in the Omni-Media Publishing suite
Click any card for Coach Lucy's deeper take. Cards marked Prototype open the live tool.
Broadcast Recap Engine
Carl's newest power. Long-form video in, everything out: episode recap, speaker gallery, every quote pinned to its second, share cards, captioned shorts, an eMagazine and an anthem. Proven on the PCTWC 50th in one afternoon.
Step Doc Builder
Our in-house answer to Tango. Screen-capture a click-through (or paste screenshots), caption each step, and download a beautifully branded FFH training PDF — no watermark, no subscription.
The Force for Health Daily Dose
Powered by PHIT Systems and auto-narrated by Carl. One template, five Chamber of Health markets, completely different hyperlocal county-level daily headlines every morning.
The Publishing Engine
Aka the Personalized Artifact Engine. Walks members through structured intake, auto-generates a print-ready first draft, and gives inline editing tools to polish it.
Intake Wizard
The 6-step guided flow that pre-fills a member's first draft from their Profile, Onboarding Force Field, and Bingo progress before they answer a single question.
eBook & Flipbook Library
The published shelf. Read any program or magazine as a real page-turning digital flipbook, or download the print-ready PDF. First title: the MyHealthy Africa Program Book (49 pages).
Personalized Collection Challenge
4×4 Bingo card where every tile produces content for the member's Collection. Center tile is "Publish." Earns the Personal Publisher Badge.
Auto-Flow Engine
Browser-rendered HTML + print CSS (@page, bleed boxes, CMYK colors) → Vercel headless Chrome → print-ready PDF/X-4 with crop marks. 60–180 second render time.
Editor Surface & Digital Flipbook
Inline page editor with image swap, drag-to-reorder, recipe swap, and snap-to-grid. Pairs with a lightweight page-turn flipbook viewer for digital previews.
Personal Theme Song
AI-composed song based on each member's goal, why, and STEAM Team. 30-second ringtone, 60-second social edit, and 2–3 minute full track. Suno or Udio API.
Personalized Store
Tees, hoodies, tumblers, mugs, posters, totes, stickers — auto-designed from each member's cover art, one-word why, and pledge. Printful/Printify + Stripe.
Content Creator Mission Control
Top-level publishing dashboard. Pipeline Kanban, Issue Calendar, Analytics (QR scans · digital views · reader coins), Asset Library, and Reviewer Inbox.
FFH Composer (v3)
Dr. Rob's content-composition tool from the Ecosystem Toolkit. Sibling input source for the Publishing Engine — pairs with the Composer Glossary.
Canva Bridge
Export a publication to Canva via the Connect API for manual fine-tuning, then re-import to the print queue. Imports Legacy Book Baker + Healthy Mom Baby Book templates.
Campaign Builder Power Tool
The home of Carl. Turns PHIT™ signals into county-level headlines, alerts, and campaign content scheduled across the Network's omni-media channels.
Three product lines, one shared engine
Same intake. Same templates. Same auto-flow renderer. The product line determines the template pack, the content source, and the physical output.
Personal Publications
- My Healthy Magazine — 32+4, saddle stitch (Academy starter)
- Goal Book — 48+4, perfect bound
- Healthy Mom Baby Book — 48+4, perfect bound
- Legacy Book — 64+4, hardcover (premium, course-bound)
Course-Bound Collections
- Intake = course completion
- Badges and coins populate the printed pages
- Amy Adams Legacy Book Builder generalizes here
- Every major FFH course can ship a Collection variant
Chamber Community Magazines
- 64+4 print + digital, one per Chamber Director
- Pulled from Local Advisory Council + STEAM Teams
- Every page QR-linked back to the Academy
- Sponsor-branded swag kits printed in parallel
Three print tiers, one unified queue
Each tier has its own consent flow, reviewer, economics, and vendor — all flowing through the same Mission Control queue.
Tier 1 · Individual On-Demand
Print-on-demand via Blurb or MagCloud (books) and Printful or Printify (swag). Self-consent flow. Coins can offset cost.
Tier 2 · Group Leader
Volume-discounted POD. Per-member consent. FERPA Data Sharing Agreement. Group Leader is reviewer of record.
Tier 3 · Community Leader
Local commercial print run. Sponsor-subsidized. Per-asset consent ledger. Director signs off as Editor in Chief.
Six phases from prototype to omni-media platform
Phase 1 is in-flight. Phases 2–6 are sequenced for the next 6–9 months.