A-Cubed · Athletes · Artists · Angels on the MOVE

26 states. 8 nations. (STEAM TEAMS)3 goes global Spring 2027.

An East / West Pilot Charter bracket for the next NFHS-recognized category of high-school activity. Coach Lucy leads the West. Dr. Rob leads the East. Twenty-six US state associations and eight international partners compete across three regional tiers — North, Central, South — and one International division per side. Eight regional winners earn a 2027-28 Pilot Charter: a funded Summer Session, fall activation in their schools, half-time holiday reporting, spring community engagement, and a final competition in May.

Athletes Artists Angels on the MOVE
26 US state associations 8 international partners ~241M Americans in target regions ~12,830 high schools in scope
Coach Lucy
West Region Lead

Coach Lucy Howell

CEO, Force for Health Network · Director, Reality Health Games · Activates WA · OR · ID · MT · WY · CA · NV · UT · CO · HI · AZ · NM · TX + Pacific/Latin partners.

VS
Dr. Rob Gillio
East Region Lead

Dr. Rob Gillio

Co-founder, Force for Health Network · Chief Clinical Officer · Activates ME · NY · MI · WI · PA · OH · IL · MD · VA · SC · GA · FL · LA + Atlantic/Africa partners.

Why now — and why this works

NFHS already wrote the playbook. We're following it.

There is no single sanctioning vote at the National Federation of State High School Associations for a new activity category. Recognition happens the way Esports earned it between 2018 and 2024 — partnership, resource-content recognition, state-by-state opt-in, and inclusion in the national participation survey. We're running that playbook with a bracket twist: two sides, eight regions, one charter per region.

NFHS's 2023 flagship document The Case for High School Activities names every outcome our (STEAM TEAMS)3 program is built to deliver — mental health, suicide-behavior reduction, school engagement, sense of belonging. Today those outcomes are the byproduct of athletics and arts. We're proposing an activity where those outcomes are the competitive content itself.

"Students involved in sports had significantly higher rates of exercise and healthy self-image and significantly lower odds for emotional distress and suicidal behavior compared to non-participants." — NFHS, The Case for High School Activities (2023)

Six of our 12 US targets have brand-new executive directors taking office between July 2025 and July 2027. New leaders want signature first-year initiatives. The political window for a coalition pilot has rarely been this open.

What a STEAM TEAM does

Four pillars. One sanctioned team.

A Healthy STEAM TEAM is coached like a varsity squad and competes the way a robotics team competes — seasonal events, judged outputs, regional and final championships. Every team works the same four pillars, adapted to the realities of their community.

Social determinants of health

Teams map and act on the upstream drivers of health in their own zip code — food access, housing, transportation, education, social connection — and earn PHIT Score points for measurable community gains.

Entrepreneurship

Each team launches a real micro-venture tied to a health outcome — a campus produce stand, a mental-wellness app, a community fitness pop-up — judged on revenue, reach, and replicability.

Community impact

Teams partner with a Chamber of Health Director and at least one local entity — clinic, school, faith group, employer — and report verified Live It / Share It / Learn It activations through the Force for Health platform.

Sustainability

Every pilot is designed so the team — and its impact — outlasts the season. Curriculum, alumni mentorship, an Angel Investor pathway, and an annual scorecard make the program self-renewing year after year.

Inside every Healthy STEAM TEAM

The STEAM CUBE — five disciplines, one cube, six faces.

Every STEAM TEAM rotates through the cube — Science · Technology · Engineering · Arts · Math — with the sixth face reserved for the team's signature Community Health project. The full interactive cube — spinnable, role-by-role, with each face tied to a Live It / Share It / Learn It activity bank — lives on the (STEAM TEAMS)3 program page.

S · Science T · Technology E · Engineering A · Arts M · Math
Open the interactive STEAM CUBE →

The national picture

50 states visible. 26 targets active. 8 international partners.

Hover or tap any colored state to apply for consideration. West (green) is Coach Lucy's region — runs from Texas and the Plains westward. East (blue) is Dr. Rob's region — runs from Minnesota / Iowa / Louisiana eastward. Gold rings mark our focus markets. International partners are listed below the map.

West region (Coach Lucy) East region (Dr. Rob) Focus market (gold ring) Phase 2 / not yet active

The bracket roster

The 26 US state associations + 8 nations we're inviting first.

Each side splits into three US regional tiers — North, Central, South — plus one International division. Three to five state associations compete per US tier; four international partners compete in each International division. One regional winner per zone earns a 2027-28 Pilot Charter.

🟢 WEST · Coach Lucy
~108.6M people · ~5,235 high schools · 13 US + 4 nations

West · North (Pacific NW & Mountain North)

~15.5M people · ~1,080 HS
WA

Washington Interscholastic Activities Assoc.WIAA · Renton

Executive Director — name pending verification

~395 schools7.8M pop
OR

Oregon School Activities AssociationOSAA · Wilsonville

Peter Weber, Executive Director

~290 schools4.2M popEmerging Activities
ID

Idaho High School Activities AssociationIHSAA · Boise

Executive Director — name pending verification

~150 schools2.0M pop
MT

Montana High School AssociationMHSA · Helena

Executive Director — name pending verification

~180 schools1.1M popRural / tribal
WY

Wyoming HS Activities AssociationWHSAA · Casper

Executive Director — name pending verification

~65 schools0.6M popAll-rural framing

West · Central (Pacific & Mountain South)

~52.9M people · ~2,240 HS
CA
Focus market

California Interscholastic FederationCIF · Sacramento

Ron Nocetti, ED — 2025-26 NFHS Board President

1,600+ schools39.1M popPlayVS partner
NV

Nevada Interscholastic Activities AssociationNIAA · Reno

Executive Director — name pending verification

~130 schools3.2M pop
UT

Utah High School Activities AssociationUHSAA · Midvale

Executive Director — name pending verification

~165 schools3.4M popMountain West
CO

Colorado High School Activities AssociationCHSAA · Aurora

Executive Director — name pending verification

~360 schools5.8M pop
HI

Hawaii High School Athletic AssociationHHSAA · Honolulu

Executive Director — name pending verification

~85 schools1.4M popNative Hawaiian priorities

West · South (Sun Belt)

~40.0M people · ~1,815 HS
AZ
Focus market

Arizona Interscholastic AssociationAIA · Phoenix

Dr. Jim Dean, ED (since July 2025)

~270 schools7.4M popPursuing Victory With Honor
NM

New Mexico Activities AssociationNMAA · Albuquerque

Dusty Young, Executive Director

~145 schools2.1M pop23 Tribal Nations
TX
Focus market

University Interscholastic LeagueUIL · Austin (UT-Austin)

Dr. Jamey Harrison, Executive Director

~1,400 schools30.5M pop20+ academic championships
🔵 EAST · Dr. Rob
~132.8M people · ~7,596 high schools · 13 US + 4 nations

East · North (Northeast & Upper Great Lakes)

~36.9M people · ~2,194 HS
ME

Maine Principals' AssociationMPA · Augusta

Mike Bisson, ED · Todd Sampson incoming July 2026

~150 schools1.4M popBroadest activities portfolio
NY
Focus market

NY State Public HS Athletic AssociationNYSPHSAA · Latham

Dr. Robert Zayas, Executive Director

780+ schools19.6M popMental Health Awareness Week
MI

Michigan High School Athletic AssociationMHSAA · East Lansing

Mark Uyl, Executive Director

~750 schools10.0M popGreat Lakes anchor
WI

Wisconsin Interscholastic Athletic Assoc.WIAA · Stevens Point

Stephanie Hauser, Executive Director

514 schools5.9M popNew WIAA Foundation (2025)

East · Central (Mid-Atlantic & Lower Great Lakes)

~52.0M people · ~3,535 HS
PA
Focus market

Pennsylvania Interscholastic Athletic Assoc.PIAA · Mechanicsburg

Mark E. Byers, ED (since January 2026)

~1,400 schools13.0M popPIEA esports precedent
OH
Focus market

Ohio High School Athletic AssociationOHSAA · Columbus

Doug Ute, ED — NFHS Board member

~815 schools11.8M popEndorses Esports Ohio
IL

Illinois High School AssociationIHSA · Bloomington

Craig Anderson, Executive Director (since 2016)

800+ schools12.5M pop8 co-ed non-athletic activities
MD

MD Public Secondary Schools Athletic Assoc.MPSSAA · Baltimore

Executive Director — name pending verification

~200 schools6.2M pop
VA

Virginia High School LeagueVHSL · Charlottesville

Executive Director — name pending verification

~320 schools8.7M pop

East · South (Southeast & Gulf)

~43.7M people · ~1,867 HS
SC

South Carolina High School LeagueSCHSL · Columbia

Jerome P. Singleton, Commissioner (retires by July 2027)

~220 schools5.4M popLeadership transition
GA

Georgia High School AssociationGHSA · Thomaston

Executive Director — name pending verification

~460 schools11.1M popSoutheast anchor
FL

Florida High School Athletic AssociationFHSAA · Gainesville

Craig Damon, Executive Director

787 schools22.6M popMid-decision on esports
LA

Louisiana High School Athletic Assoc.LHSAA · Baton Rouge

Eddie Bonine, M.Ed., CAA — Executive Director

~400 schools4.6M pop"Beyond the Game" program

The 2027 Spring Bracket

34 candidates. 8 zones. 8 Pilot Charters awarded.

Each side runs four parallel zones: three US regional tiers + one International division. One zone winner per side per region earns a Pilot Charter — eight total Pilot Charters activated for the 2027-28 program year.

West · North Zone 1 · 5 candidates
WAWashington (WIAA)
OROregon (OSAA)
IDIdaho (IHSAA)
MTMontana (MHSA)
WYWyoming (WHSAA)
Pilot Charter · West-North winner
West · Central Zone 2 · 5 candidates
CACalifornia (CIF)
NVNevada (NIAA)
UTUtah (UHSAA)
COColorado (CHSAA)
HIHawaii (HHSAA)
Pilot Charter · West-Central winner
West · South Zone 3 · 3 candidates
AZArizona (AIA)
NMNew Mexico (NMAA)
TXTexas (UIL)
Pilot Charter · West-South winner
West · International Zone 4
🇵🇭Philippines
🇹🇼Taiwan
🇨🇴Colombia
🇲🇽Mexico
Pilot Charter · West-International winner
The Prize
2027-28 Pilot Charter
Summer Session · Fall Activation · May Finals
8 zone winners · 1 charter each · funded launch · regional finals in May 2027 · cross-region championship
East · North Zone 5 · 4 candidates
MEMaine (MPA)
NYNew York (NYSPHSAA)
MIMichigan (MHSAA)
WIWisconsin (WIAA)
Pilot Charter · East-North winner
East · Central Zone 6 · 5 candidates
PAPennsylvania (PIAA)
OHOhio (OHSAA)
ILIllinois (IHSA)
MDMaryland (MPSSAA)
VAVirginia (VHSL)
Pilot Charter · East-Central winner
East · South Zone 7 · 4 candidates
SCSouth Carolina (SCHSL)
GAGeorgia (GHSA)
FLFlorida (FHSAA)
LALouisiana (LHSAA)
Pilot Charter · East-South winner
East · International Zone 8
🇨🇦Canada
🇰🇪Kenya
🇺🇬Uganda
🇩🇴Dominican Republic
Pilot Charter · East-International winner

The Pilot Charter season

Five checkpoints. One culminating event. A full year of student impact.

A Pilot Charter is a season — not a one-day announcement. Group Leaders are trained in the summer, schools activate in the fall, half-time reporting drops over the holidays, community engagement figures get tallied in the spring, and the regional + cross-region finals close the loop in May.

Summer 2026

Group Leader Training

Coach Lucy and Dr. Rob host the Summer Session — pillar curriculum, judging rubrics, scorekeeping, brand standards. Group Leaders go home certified.

Fall 2026

Activation

Pilot schools launch their STEAM TEAM under the state association's banner. Roster locked. First Live It / Share It / Learn It activities logged.

Holidays 2026

Half-Time Report

Each pilot files a holiday checkpoint — micro-venture progress, SDOH map, partner relationships activated, scoreboard snapshot.

Spring 2027

Community Engagement

Final pillar push — public events, partner reports, impact metrics. Numbers locked for regional judging.

May 2027

Regional + Cross-Region Finals

Zone winners crowned in each of the 8 regions. Cross-region championship caps the season — broadcast on the NFHS Network channel pursued by FFH.

⚡ Weekly · Fit Friday Report

Every Friday during the pilot season, one school gets the spotlight.

The Fit Friday Report runs across the Force for Health Network every week — one participating school per week, their STEAM TEAM, their pillar story, their community partner, their numbers. Pilot Charters that opt in get featured on rotation across the bracket season.

Get my school featured →

Primary action

Apply to launch a Healthy STEAM TEAM Pilot Charter.

Five-minute form for state association leaders, athletic directors, activities coordinators, and international school-system partners. We review every submission and reply within 5 business days with a tailored 2026-27 Summer Session invite and a draft Pilot Charter scope.

Pilot Charter Application

Fields with * are required. Submissions go to lucy@theforceforhealth.com (West) and drrobgillio@theforceforhealth.com (East), routed by region.

Not ready to apply? Book a call or download the prospectus.
Thank you — your application is in. Watch your inbox within 5 business days for a Pilot Charter scope from your region lead.

Other ways to start

Book a call. Download the prospectus. Share with a board member.

Book a 30-min intro call

Walk through (STEAM TEAMS)3 and the Pilot Charter with Coach Lucy (West) or Dr. Rob (East). No slides — a working conversation.

Email to book a call →

Download the Pilot Charter prospectus

14-page PDF: pillars, season calendar, judging rubric, MOU template, regional reach figures, and the path to NFHS recognition.

Request the prospectus →

Share with a board member

Forward this page to a state association board, athletic director, or international curriculum partner who should see the bracket.

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